26 May Test your endurance in new 24-hour run, cycle, row and ski challenge!
ORGANISERS of a new endurance challenge that will test the stamina of even the fittest while raising much-needed funds for good causes are encouraging people to sign up and join in over the August Bank Holiday weekend.
The 727 Challenge will give participants the opportunity to play their part by running, cycling, rowing or skiing to smash a 5,000-mile target in just 24 hours.
Set up by Newbury businesses Ortho Consulting Group and Osteotec in partnership with Inner Athlete Gym and the SoPhysical sports injury clinic in Basingstoke, the team behind the event are aiming to raise £5,000 for three charities.
Held at Inner Athlete Gym at Ash Park Business Centre in Tadley, the challenge kicks off at 7pm on Friday, August 26 culminating in a grand finish exactly 24 hours later with a team of 12 drawn from across the four companies battling exhaustion through the night to complete 2,500 miles between them.
And they are calling on friends, family, colleagues and fitness enthusiasts to join them either remotely to log their miles and make a donation to help them smash the 5,000-miles barrier. Proceeds from the challenge will be split between mental health charity Mind, the Chris Donovan Trust and the British Society for Surgery of the Hand (BSSH).
“We’ve been lucky enough to experience the power of community and togetherness during the pandemic and we knew we wanted to give something back,” said Ortho Consulting Group founder Matt Woods.
“Our charity beneficiaries do amazing work to support people locally, nationally and in low-income countries worldwide. We hope our contribution can help wherever it may be needed. We’ve been blown away by the enthusiasm from people wanting to take part or help out on the day.”
The world’s leading rowing equipment supplier, Concept2, are supplying a number of exercise machines for the challenge. The team have set up a Crowdfunder account where people can make a donation and record their miles, with people taking part being encouraged to share pictures and videos of themselves in action on social media with the hashtag #727challenge.
For more information on our charity partners, click here.
Media Contact:
Ric Sumner
Head of Marketing