Marketing Our dedicated in-house marketing team work with our partners to create bespoke digital content campaigns that generate quality leads, attracting potential customers higher up the sales funnel. ENQUIRE

Business-to-business customers want content from industry thought leaders to inform their buying decisions. Creating compelling content is your key to establishing yourself as that go-to, educational leader in your industry.

 

Our dedicated in-house marketing team have worked on hundreds of content campaigns for clients across multiple business verticals. Our suite of marketing services provide effective strategies that understand and meet your KPIs, from campaign ideation to delivery.

 

We are committed to supporting the needs of each client and can help you meet any or all of the following deliverables:

Branding & Design

Creative services to engage and inspire current and future customers at every touch point; logos to brand books, print and digital.

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Copywriting

Creating editorial that underpin your digital marketing. Written in a style that aligns with your brand and maintains continuity.

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Email Marketing

Reach new customers and retain brand loyalists using the latest tools and technology to communicate effectively with your audience.

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Video Marketing

Creating video content that is optimised for your channels and works effectively as part of a multi-channel approach.

Banding & Design

Creative services to engage and inspire current and future customers at every touch point; logos to brand books, print and digital.

Copywriting

Creating editorial that underpin your digital marketing. Written in a style that aligns with your brand and maintains continuity.

Icon representing executive search service, specifically support in interviews

Email Marketing

Reach new customers and retain brand loyalists using the latest tools and technology to communicate effectively with your audience.

Icon representing distributor search service

Video Marketing

Creating video content that is optimised for your channels and works effectively as part of a multi-channel approach.

Content Marketing

 

We create bespoke content marketing strategies for our clients that fulfil your KPIs and craft effective strategies to meet them.

 

This ranges from video content to how-to guides, news articles and more to entertain and engage your audience, delivered on the platforms where they are most active.

 

Whether your focus is on optimising your content for search, briefing your internal designers and developers or using our own, we deliver the best content – and value – for our partners, attracting potential customers higher up the sales funnel.

 

We get to know your business and its goals so we can help you make an informed decision about the marketing activities you want to pursue, outlining key channels for you to reach new audiences.

Social Media

 

Our marketing develop and support our client’s social strategy, working with them to determine the best approach and processes to manage your campaigns at scale, to help you reach new audiences and expand quickly.

 

We create content fast and share it quickly to capitalise on current trends and events, delivering content that drives new customers, increases product adoption, and brings new eyes on-brand.

 

Through our done-for-you turnkey service we will grow brand awareness across major social media networks and healthcare-specific channels, using paid and organic posts to drive traffic to your digital platforms.

 

From account management, posting, editorial, video and animation, graphic design and social listening, we take the hard work out of best-in-class social media content.

Ric Sumner

Head of Marketing

 

Ric Sumner joined OCG in 2020 as our Head of Marketing, with oversight of all client marketing campaigns from concept ideation to delivery and reporting.

 

A qualified journalist with a background in video production and content creation, Ric has more than a decade’s experience leading multidisciplinary creative teams delivering campaigns for some of the biggest brands and organisations in the UK.

 

He works closely with our clients to shape strategies that focus on getting you the results you need. This can include reach and awareness, sales and lead generation.

Discover More

 

If you would like to speak to our team to discuss your strategy and the services we can provide, please get in touch.

Case Studies

Social Media Management
Case Study

NSpine

 

To support and grow their global following across all social media channels to increase brand awareness ahead of its innovative spine educational meetings during a six-month period.

Social Media Management
Case Study

Medical Device Manufacturer

 

To deliver ongoing and sustainable growth across key social media channels with high quality and consistent campaigns, highlighting key product benefits and engaging new and existing audiences.